BMW Malaysia launches first locally assembled electric vehicle

KUALA LUMPUR, Jan 16 — BMW Group Malaysia has launched its first locally assembled fully electric vehicle, the BMW i5 eDrive40 M Sport Pro, as part of its electrification strategy to boost growth in the premium automotive segment.

The launch marks a significant milestone for the company's expansion into electric mobility in Malaysia.

BMW aims to strengthen its market position by offering locally produced EVs to meet increasing consumer demand for sustainable vehicles.

The BMW i5 is assembled at the company's local production facility, enhancing supply chain efficiency and reducing costs.

This move aligns with Malaysia's national policies promoting electric vehicle adoption and local manufacturing.

Industry analysts note that local assembly could make EVs more affordable and accessible in the region.

BMW has been investing in electrification globally, with plans to introduce more EV models in Malaysia in the coming years.

The company reported growing sales in the premium segment, driven by consumer interest in eco-friendly options.

For more details, visit the original story at The Star.